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Rakuten Advertising Affiliate Network Review [2023]

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Doitsomething.com (13)

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Rakuten Advertising

Did you know about Rakuten Advertising:, if yes then this article is for you. We will be discussing Rakuten Advertising:. Read on for more.

Rakuten Advertising is a global digital advertising and marketing company that provides a range of solutions for brands and advertisers to reach and engage with their target audiences. It is a part of the larger Rakuten Group, a Japanese electronic commerce and internet company.

Rakuten Advertising

Rakuten Advertising offers various advertising services and technology solutions to help brands and businesses effectively promote their products and services online. Some of the key services and offerings provided by Rakuten Advertising include: Affiliate Marketing:

Rakuten Advertising offers an affiliate marketing platform that connects advertisers with publishers (often website owners, bloggers, social media influencers, etc.). Advertisers can create partnerships with publishers who promote their products or services and earn a commission for driving sales or other desired actions.

Display Advertising: The company provides display advertising solutions that enable advertisers to create and display graphical ads across a network of websites, reaching a broader audience. Video Advertising: Rakuten Advertising also offers video advertising solutions, allowing brands to create and distribute video content across various online platforms.

Please note that my knowledge is based on information available up to September 2021, and there may have been developments or changes in Rakuten Advertising’s services and offerings since that time.

What Brands Can You Promote?

Rakuten Advertising works with a diverse set of brands, including those in the following categories:

  • Retail and E-Commerce: Brands that sell products online, such as clothing, electronics, home goods, and more.
  • Travel and Hospitality: Airlines, hotels, travel agencies, and other businesses in the travel and tourism industry.
  • Technology and Electronics: Brands that offer tech products, gadgets, software, and electronics.
  • Health and Beauty: Cosmetics, skincare, wellness, and health-related brands.
  • Finance and Fintech: Banks, credit card companies, investment firms, and other financial institutions.
  • Entertainment and Media: Brands related to movies, music, streaming services, books, and other forms of media.
  • Automotive: Car manufacturers, dealerships, automotive accessories, and related products and services.
What Brands Can You Promote?
  • Food and Beverage: Brands in the food and beverage industry, including restaurants, grocery stores, and specialty food items.
  • Home and Garden: Furniture, home decor, gardening supplies, and related brands.
  • Sports and Fitness: Brands offering sports equipment, fitness gear, athletic apparel, and more.
  • Education and E-Learning: Educational institutions, online courses, and e-learning platforms.
  • B2B (Business-to-Business): Brands that provide products or services to other businesses, such as software solutions, office supplies, and more.

It’s important to note that the specifics of which brands are promoted may have evolved since my last knowledge update in September 2021. If you’re interested in using Rakuten Advertising to promote a specific brand, it’s recommended to directly reach out to them for the most up-to-date and relevant information.

Ease Of Use

But, I can provide some general insights into what factors might contribute to the ease of use of their platform:

  • User Interface: The user interface (UI) of the Rakuten Advertising platform plays a significant role in determining its ease of use. A clean, intuitive, and user-friendly interface can make it easier for advertisers to navigate through the different features, create campaigns, check performance, and make adjustments.
  • Dashboard and Reporting: Having a clear and comprehensive dashboard that provides real-time insights into campaign performance, metrics, and analytics can greatly enhance the ease of use. Effective reporting tools can help advertisers understand the impact of their campaigns and make informed decisions.
  • Campaign Creation: An easy-to-follow campaign creation process can streamline the setup of advertising campaigns. This might include straightforward steps for selecting targeting options, creatives, budgeting, and tracking.
Ease Of Use
  • Support and Documentation: Comprehensive documentation, guides, and customer support can contribute to the ease of use. If advertisers have access to resources that help them troubleshoot issues, understand best practices, and optimize their campaigns, it can enhance their experience.
  • Customization and Flexibility: An advertising platform that offers customization options while maintaining simplicity can be helpful. Advertisers might appreciate the ability to tailor their campaigns to their specific goals without feeling overwhelmed by complexity.
  • Training and Onboarding: Adequate training and onboarding resources can help new users get up to speed quickly. Offering tutorials, webinars, or other learning materials can enhance the ease of adoption.
  • Integration: If the platform can easily integrate with other tools or platforms that advertisers use, it can improve the omit workflow and user experience.
  • Responsive Design: If the platform is accessible and responsive across various devices (desktop, tablet, mobile), it can allow advertisers to manage their campaigns on the go, contributing to ease of use.

Finding Affiliate Programs

Here’s a step-by-step guide to help you find affiliate programs:

  • Identify Your Niche or Interest: Determine the niche or industry you’re passionate about or have knowledge in. This will help you select affiliate programs that align with your expertise and target audience.
  • Research Affiliate Networks: Explore affiliate networks that act as intermediaries between advertisers (companies with products/services) and publishers (affiliates). Some popular affiliate networks include:
  • Amazon Associates
  • ShareASale
  • CJ Affiliate (formerly Commission Junction)
  • Rakuten Advertising (previously known as Rakuten Marketing)
  • ClickBank
  • Impact Radius
  • Browse Merchant Directories: Many affiliate networks have directories of advertisers (merchants) within different niches. Browse these directories to find brands that offer affiliate programs in your chosen niche.
Finding Affiliate Programs
  • Visit Brand Websites: Visit the websites of brands you’re interested in promoting. Look for an “Affiliate” or “Partner” section in their website footer or menu. This is where they often provide information about their affiliate programs.
  • Search Engines: Use search engines to find potential affiliate programs. Include keywords related to your niche along with terms like “affiliate program,” “partner program,” or “referral program.”
  • Social Media and Forums: Join relevant social media groups, forums, and communities related to your niche. take part in discussions and ask for recommendations on affiliate programs. Many affiliate marketers share their experiences and insights in these communities.
  • Attend Industry Events: Attend industry conferences, seminars, and webinars. These events can provide opportunities to network with brands that offer affiliate programs.
  • Read Reviews and Recommendations: Look for reviews, blog posts, and articles about affiliate programs in your niche. Many affiliate marketers share their experiences and insights, which can help you make informed decisions.
  • Check Affiliate Program Directories: Some websites compile lists of affiliate programs across different niches. Examples include Affilorama, AffiliateSeeking, and AffiliatePrograms.com.

Creating Affiliate Links

Creating affiliate links involves generating unique tracking links that are associated with your affiliate account.

1 Join an Affiliate Program: Before creating affiliate links, you need to be a part of an affiliate program offered by a company. Sign up for the program and get approved as an affiliate.

2 Log into Your Affiliate Account: Once approved, log into your affiliate account on the affiliate network’s platform or the advertiser’s website.

3 Navigate to the Affiliate Dashboard: Locate the affiliate dashboard or control panel. This is where you’ll find tools for generating your affiliate links.

4 Select the Product or Page: Choose the specific product, service, or page you want to promote. This could be a product page, a specific landing page, or any other URL related to the advertiser’s offerings.

Creating Affiliate Links

5 Generate the Affiliate Link: Different affiliate programs might have different ways to generate affiliate links, but the process generally involves one of the following methods:

  • Link Generator Tool: Many affiliate platforms provide a link generator tool. Enter the URL of the page you want to promote, and the tool will generate your unique affiliate link.

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  • Affiliate Dashboard: Some affiliate programs offer a section in your dashboard where you can manually create affiliate links. You might need to input your affiliate ID or other tracking parameters.
  • Affiliate Plugins: If you’re promoting products through your own website or blog, some affiliate programs provide plugins or scripts that can automatically convert regular links into affiliate links.

6 Copy the Generated Link: Once you generate the affiliate link, it will be a unique URL that includes your affiliate ID or tracking parameters. Copy this link.

7 Use the Affiliate Link: You can use the affiliate link in various ways to promote the product or service:

  • Website or Blog: Insert the link into relevant blog posts, articles, or product reviews.
  • Social Media: Share the link on your social media platforms along with relevant content.
  • Email Marketing: Include the link in your email campaigns to your subscribers.
  • YouTube or Video Content: Include the link in your video descriptions or within the video itself.
  • Paid Advertising: Use the link in paid advertising campaigns, if allowed by the affiliate program’s terms.

8 Test the Link: Before actively promoting the link, it’s a good idea to test it to ensure it’s working correctly and tracking properly. Click on the link and confirm that it redirects to the intended page with your affiliate parameters.

9 Monitor Performance: Keep track of the performance of your affiliate links through your affiliate dashboard. Monitor clicks, conversions, and commissions earned.

Payment Timeframe

Different companies have different payment schedules and thresholds. Here are some common payment timeframes you might encounter in affiliate marketing:

  • Monthly Payments: Many affiliate programs offer monthly payouts. This means that you’ll receive your commissions earned during a specific month at the end of the following month. For example, commissions earned in July would be paid out at the end of August.
  • Bi-Monthly Payments: Some programs might pay out commissions twice a month. This could be at mid-month and end-of-month, or on specific dates during the month.
Payment Timeframe
  • Quarterly Payments: Certain affiliate programs have a longer payment cycle and might pay out commissions on a quarterly basis. This means you’ll receive your earnings every three months.
  • Threshold Payments: Some programs have a least commission threshold that you need to reach before you receive a payout. Once your earnings surpass this threshold, you’ll receive a payment in the next payment cycle.
  • Custom Payment Intervals: Depending on the affiliate program, payment intervals might be customized. Some programs allow affiliates to choose how often they want to receive payments, within the program’s limitations.

Additionally, consider payment methods. Some affiliate programs offer various payment options such as bank transfers, PayPal, checks, or even gift cards, so make sure to choose the payment method that’s most convenient for you.

If you’re uncertain about the payment timeframe of a particular affiliate program, I recommend reaching out to their support or consulting their official documentation for accurate and up-to-date information.

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Payment Methods

Here are some common payment methods you might encounter in affiliate marketing:

  • Direct Bank Transfer: Many affiliate programs offer direct bank transfers, also known as wire transfers, to send commissions directly to your bank account. You’ll need to provide your bank account details for this method.
  • PayPal: PayPal is a widely used online payment platform that allows you to receive funds electronically. Many affiliate programs support PayPal payments, making it a convenient option for many affiliates.
  • Check: Some programs still offer checks as a payment method. The check is mailed to your registered address, and you can deposit or cash it at your bank.
Payment Methods
  • Prepaid Debit Cards: Certain affiliate programs provide prepaid debit cards loaded with your earnings. These cards can be used for purchases or withdrawals at ATMs.
  • Payoneer: Payoneer is a financial services company that provides cross-border payment solutions. Some affiliate programs offer Payoneer as a payment method, allowing you to receive payments to your Payoneer account.
  • Skrill: Skrill is an e-commerce payment system that allows you to receive and send money online. It’s accepted by some affiliate programs as a payment method.
  • Cryptocurrency: In some cases, affiliate programs offer the option to receive payments in cryptocurrencies like Bitcoin or Ethereum.
  • Gift Cards: Certain affiliate programs provide gift cards as a payment method. These gift cards can usually be used at specific retailers or online stores.
  • ACH (Automated Clearing House): ACH transfers are a common method for transferring funds electronically within the United States. Some affiliate programs offer ACH payments for U.S. affiliates.

Additionally, take into consideration any fees associated with receiving payments through certain methods, as well as potential currency conversion fees if you’re receiving payments in a currency different from your local currency.

Pros & Cons

Pros (Advantages)Cons (Disadvantages)
1. Passive Income: Once set up, affiliate marketing can generate passive income.1. Initial Effort: It can require substantial effort upfront to create content, build an audience, and establish your affiliate marketing channels.
2. Low Startup Costs: You don’t need to create your own products or hold inventory, reducing initial investment.2. Earnings Variability: Affiliate income can be inconsistent, with fluctuations in commissions.
3. Wide Product Range: You can promote a variety of products and services .3. Commission Rates: Some affiliate programs offer low commission rates, impacting your potential earnings per sale.
4. No Customer Support: You’re not responsible for customer service.4. Dependence on Others: Your success relies on the quality of the products/services.
5. Flexibility: You can work from anywhere and manage your affiliate marketing efforts on your schedule.5. Competitive Landscape: The affiliate marketing space can be competitive.
6. Diverse Income Streams: You can diversify your income by promoting products .6. Adherence to Regulations: You must adhere to advertising and disclosure regulations to maintain transparency with your audience.
7. No Expertise Required: You don’t need to be an expert in the products you’re promoting;7. Limited Control: You don’t have control over the quality, pricing.
8. Scalability: As your audience grows, your earning potential can also increase by reaching a larger audience.8. Time-Consuming: Managing multiple affiliate relationships and campaigns can be time-consuming, especially as you scale.
9. Learning Opportunities: Affiliate marketing provides an opportunity .9. Fluctuating Demand: Demand for certain products or services can change.
10. Minimal Risk: You don’t carry the risk of producing or holding inventory, as in traditional business models.10. Technical Challenges: Some technical skills are required, such as setting up tracking links and understanding analytics.

Conclusion

Providing a variety of solutions for companies and advertisers to connect with and engage with their target audiences.

Rakuten Advertising is a global leader in digital advertising and marketing. It is a component of the greater Rakuten Group, a Japanese online and electronic commerce business.

We hope that this article has helped you to know about Rakuten Advertising: . If you have any questions then let us know in the comment section.

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